Nestlé Wheat Plan intends to reduce the impact of modern farming, help drive sustainable wheat sourcing in the UK, and look after the environment where our wheat is grown.

The aim is to make farming practices more sustainable by applying regenerative farming methods to reduce pesticide use, carbon emissions, and soil erosion.

At the same time, the strategy conceived by Nestlé simultaneously improves organic soil matter and biodiversity.

The practices developed relate to cropping protection by ensuring the soil is not exposed to erosion, the cultivation reduction to keep soils healthier, and C02 losses reduction to the atmosphere.

In addition, the Nestlé Wheat Plan will also plant hedgerows that create new habitats for biodiversity, capture carbon from the atmosphere, and absorb moisture from soil in wet weather.

"The announcement of the Nestlé Wheat Plan is evidence of our long-term commitment and ambitious plans to make cereals while having a positive impact on the environment where our wheat is grown," said Robin Sundaram, Responsible Sourcing Manager at Nestlé UK & Ireland.

"We know that production of crops depends on the state of the natural environment, which can be uncertain due to changing weather conditions.

We also know that this will only get worse due to climate change. By supporting our wheat farmers to transition to more regenerative farming practices, they will become more resilient and reduce their environmental impact with benefits for carbon emissions", added Sundaram.

The initiative is part of Nestlé’s new regenerative agriculture project, which will see 32 land managers and farmers in East Anglia receive logistic and financial support to improve the landscape and fight climate change.

The Nestlé Wheat Plan also supports Nestlé’s wider commitment to achieve zero net greenhouse gas emissions by 2050.