Bluewater, a world-leading Swedish water purification and beverage company, has launched a smart bottling system in the UAE to help hotels supply guests with freshly generated bottled water using sustainable vessels.
The Swedish company and its UAE distributor partner NIA unveiled their unique planet-friendly bottling and distribution SmartBottling™ ecosystem, which can help hospitality businesses serve guests with fresh-tasting and healthy bottled water without using single-use plastic bottles.
“Our latest innovation is about helping the hospitality industry to go plastic-free with an efficient, eco-friendly, and cutting-edge alternative to single-use plastic bottles,” said Bluewater founder and CEO Bengt Rittri, a Swedish environmental entrepreneur.
Middle East Hotels Need to Reduce Carbon Emissions by Two-Thirds within 7 Years
Speaking at the recent Dubai Hotel Show, Mr Rittri noted that hotels have traditionally been significant users of single-use plastic bottles, with research indicating a 200-room four-star hotel can typically use up to 20,000 single-use plastic bottles a month.
The BluewaterSmartBottling™ ecosystem is a state-of-the-art purification and micro-bottling plant that efficiently fills, labels, caps, seals, and washes bottles after use. The system launched in Dubai is fully automated, compact, and easy to install and maintain.
The water delivered is first purified using Bluewater’s award-winning filtration systems that remove all impurities. The purified and mineralized water is bottled and produced in stylish re-useable glass bottles for enhanced guest satisfaction.
The water is enhanced with a careful blend of minerals developed by Bluewater’s in-house senior research scientist to provide drinking water in restaurants, bars, conferencing and meeting facilities, gyms, and poolside.
Visitors to the Dubai Hotel Show were given an in-depth opportunity to discover – and drink Bluewater's ‘zero-kilometer-water’, where bottled water is generated and bottled at point of use rather than being transported vast distances by pollution-generating ships and trucks.
“Judging by the feedback we received from visitors, sustainability is a key trend across the hospitality industry that will drive major investments in the coming years,” said Mr Rittri.
“Bluewater is perfectly poised with its extensive line-up of sustainability-focused water purification and beverage products and solutions – all tailored to meet the evolving demands of the modern hotel industry – to help individual hotels and chains adopt more sustainable approaches in all their activities."
Read More: Hilton Riyadh Hotel & Residences Mark Greenest Ramadan to Date