Technology & Digital Innovation

PwC Launches ME Net Zero Future50 to Support Climate Tech Innovators

PwC is making a worldwide science-based commitment to achieve net zero greenhouse gas emissions by 2030

SME News Service

PwC Middle East has launched a search for 50 innovative climate tech startups that will benefit from PwC’s support and platform for scalability and growth to tackle the climate change challenges in the Middle East.

The Middle East is at the forefront of exciting digital innovations with great potential to augment mitigation and adaptation strategies through new climate change technologies and has the potential to lead the world on solving some of the most complex climate problems.

Dr Yahya Anouti, PwC Middle East’s ESG Leader and partner at Strategy&, commented: “Identifying and supporting pioneering climate change innovators will be critical to unlocking major climate change solutions.

"At PwC Middle East, we recognise the significance of the challenge that lies ahead to achieve ambitious net zero strategies and we are committed to supporting our public and private sector stakeholders in identifying emerging technologies that can advance their climate commitments."

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While Jon Blackburn, PwC Middle East partner, Energy, Utilities, Resources and Industrials, said: “We want to highlight 50 Middle East based innovators through our Net  Zero Future50 initiative, to identify the top disruptive technologies addressing the biggest climate challenges.

“We believe startups in key impact technology sectors are going to drive the shift and are going to allow us to further meet critical climate targets.

"At PwC Middle East, we’re contributing to bridge the gap between what is required to meet net zero targets and where technology is today."

With its strategy, PwC is making a worldwide science-based commitment to achieve net zero greenhouse gas emissions by 2030, which includes supporting its stakeholders to lower their emissions as well as reducing those from the PwC network’s operations and suppliers.

As members of #RE100, a global energy initiative made up of the world’s most influential businesses committed to 100% renewable electricity, PwC’s UAE, Jordan, & Egypt offices are also now completely powered by renewable electricity.

Eligible companies for the Future50 must be based or operating in the Middle East and have proof of concept for the potential of their product or service to positively impact the climate change conundrum through the development of new technologies. 

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